What “title” would you give my job?

February 8th, 2009 posted by admin


I work for an insurance company. Here are some of the things I do:
-Generate weekly newsletter and email to our subscriber base
-Scan the internet looking for mentions of our company and our competitors
-Oversee our company web site and make changes as needed (not an IT person, though – no formal training)
-Monitor web traffic to our site
-Write emails, create marketing pieces (mostly text) as directed by our company president and my supervisor
-Come up with ideas for new ways to sell our insurance products
-Attend trade shows and mingle with people
-A lot of work directly from the company president, such as correspondance to emails he gets.

They never really gave me a title for this job. It started as CSR since I was taking calls initially, but havent for about 18 months now. I want to apply for other jobs but am not sure what to put as job title, as CSR is misleading.

Is this a marketing director? Marketing & Communications director? Internet Marketing Specialist? What else?

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